PE Backed Sports CEO Search: What to Test For
July 22, 2026
The Sports Chief Data Officer Every Franchise Needs
July 27, 2026
When Remote Executive Leadership Breaks
When Remote Executive Leadership Breaks
Some work travels well. Crisis, culture change, and trust-building still require the leader to be in the room.
I want to be honest about something I got wrong. In 2021, I told a client their new COO did not need to relocate.
The company was headquartered in Monterrey. The COO lived in Mexico City. The candidate was exceptional, with deep operational expertise, the exact leadership profile the company needed, and a personal situation that made relocation genuinely difficult.
The company was operating hybrid. The technology existed. The argument made sense. A great leader working remotely is better than a mediocre leader in the building.
For eighteen months, that was true. Then the conditions changed.
The COO delivered for a year and a half. She restructured the operations team, implemented a new ERP, and improved manufacturing efficiency by twelve percent. She flew to Monterrey every two weeks for three days. She was available on video from 7 am to 8 pm. Responsive, disciplined, committed.
Then the company hit a crisis. A major customer, which accounted for 22% of revenue, signaled it was reviewing its relationship. Sales panicked. Operations, mid-restructure, needed to pivot to an accelerated delivery schedule. The CEO needed his COO in the building, not on a screen, not on a plane arriving tomorrow, but in the room, walking the floor, reading the body language of a leadership team that was scared, making the dozens of small decisions a crisis produces every hour.
She wasn’t there. She was on a video call from her home office in Mexico City, asking the operations director to “walk her through what he was seeing.” He gave her an accurate but incomplete summary. The information she needed wasn’t in the summary. It was in the tension on the plant floor, in the side conversation between the quality manager and the shift supervisor, in the look on the CEO’s face when he walked past the conference room where sales was calling the customer.
She couldn’t read the room because she wasn’t in the room.
The customer was retained, barely, with concessions that cost the company margin it didn’t have to spare. The COO resigned four months later. Not because she was asked to, but because she realized the role required a form of leadership her arrangement couldn’t provide.
“I can manage from Mexico City,” she told me. “I can’t lead from Mexico City. They’re not the same thing.”
That distinction is the one most companies are still getting wrong years into the post-pandemic reconfiguration of executive work. Location is not a preference question. It is a conditions question. Some executive work travels well. Some does not. The search mistake is treating both as if they are the same.
Remote Executive Leadership: What Actually Works Remotely
I am not arguing executives need to be physically present five days a week. That argument is lazy and wrong.
The data is more complicated than the return-to-office rhetoric. KPMG’s 2024 CEO Outlook found that 83% of CEOs expected a full return to office within three years, but actual attendance has been far lower than mandates required. Research on RTO mandates has documented meaningful retention risk, especially among senior employees with options. The talent market has spoken: flexibility is a baseline expectation, not a perk.
Significant portions of executive work, arguably most of it in steady state, can be performed effectively from anywhere.
Analytical work travels. The CFO reviewing financial models, building board presentations, running capital allocation scenarios- this work does not require physical proximity. It requires concentration, data, and uninterrupted thinking time. Many CFOs do their best analytical work from home precisely because the office is full of interruptions.
Structured communication travels. The weekly leadership team meeting. The quarterly business review. The monthly board call. Defined agendas, defined outputs, established rhythms- these work as well on video as in person. Sometimes better, because the technology enforces the discipline in-person meetings often lack.
Project management travels. The COO overseeing a systems implementation, tracking milestones, reviewing deliverables — this is information management. It travels through digital channels as effectively as through hallway conversations. Sometimes more effectively, because the digital channel creates a record and the hallway does not.
Maintaining relationships travels. One-on-one developmental conversations, performance feedback, career planning — these can happen effectively by video when the relationship is already established. The keyword is already.
These are management activities. The mistake is treating them as the whole executive role.
Three Conditions That Break Remote Executive Leadership
The work that does not travel is harder to name because it is harder to see. It does not appear on calendars. It does not produce deliverables. It happens in the spaces between structured interactions, and those spaces are where the most important executive work occurs.
The presence threshold is crossed when the leader’s value depends less on processing information, and more on reading the room, absorbing weak signals, building trust, shaping culture, or acting before the formal system can catch up.
Three conditions cross it every time.
Crisis
Crises are information-dense, emotionally charged, and temporally compressed. The defining characteristic of a crisis — what separates it from a problem — is that the information required to respond correctly is distributed across the organization in ways formal channels cannot aggregate quickly enough.
The hallway conversation with the VP who just got off the phone with the second-largest customer. The body language in the executive team meeting that tells you the CFO is more worried than her numbers suggest. The thirty-second doorway exchange with the head of HR who mentions three high-performers have updated their LinkedIn profiles this week.
These interactions are the information substrate of crisis management. Fast, informal, high-bandwidth, impossible to replicate over video.
Remote leaders receive curated information. Present leaders receive raw information.
In crisis, the official update is usually late. The crisis produces signals nobody knows how to summarize yet. The remote leader is processing information through a filter: someone else’s summary, someone else’s interpretation, someone else’s assessment of urgency. That filter costs time. In a crisis, time is the resource you do not have.
Cultural Transition
Cultural transition has a physical component companies underestimate.
Merger integration. Post-acquisition transformation. Leadership team rebuilding. Values realignment. Culture is not transmitted through slide decks. It is transmitted through behavior.
The CEO who walks the floor, eats in the cafeteria, stops by the engineering lab to ask what they’re working on, joins the all-hands in person instead of beaming in from a screen on a cart- that CEO is modeling the culture he wants to build. His physical presence communicates something video cannot: I am here. This matters enough for me to be in the building. What happens in this organization is not an abstraction I manage from a distance.
The remote CEO, during a cultural transition, sends a different message, often unintentionally: the culture change applies to you. I am above it, beyond it, or exempt from it.
During transition, absence is interpreted. The leader may intend flexibility. The organization may read distance.
Culture change is not a project to be managed. It is a relationship to be built.
The CEOs who managed post-acquisition integration remotely — weekly video calls, monthly site visits — lost disproportionate numbers of key talent during the integration period. Not because their strategy was wrong. Because their absence signaled the integration was a project to be managed, not a relationship to be built.
The Unstructured Conversation
The most consequential decisions in organizational life are made in conversations that were never scheduled.
The CEO who bumps into the Chief Product Officer in the elevator and hears a thirty-second comment that reshapes her understanding of the product roadmap. The CFO who sits next to the head of sales at a working lunch and learns that the pipeline numbers in the board deck do not reflect what the field team is actually seeing. The CHRO stops by the CEO’s office at 5:30 and mentions in passing that she is concerned about the General Counsel’s level of engagement.
These conversations do not happen on Zoom. They do not appear on calendars. They are not documented in meeting notes. And they are frequently the most important conversations in the organization, because they are where people share information they would not put in an email, observations they would not raise in a formal meeting, and concerns they would not voice on a recorded video call.
Research on informal communication consistently shows that a significant share of organizational knowledge moves through informal networks. The remote executive who relies on scheduled interactions to maintain awareness is operating on a fraction of the available information.
The remote executive does not know what she is missing because no one scheduled it.
The Pit Wall Principle
Formula 1 separates analysis from presence better than almost any sport.
Modern teams run remote operations centers at their factories. Engineers away from the circuit run simulations, analyze telemetry, model strategy, and feed recommendations to the race team in real time. The factory often has more computing power, more specialists, and more space to think than the pit wall.
The race is not led from the factory.
It is led from the pit wall.
The pit wall is closer to the conditions. It sees the weather shift. It hears the driver’s tone. It feels the race rhythm. It understands which data point matters now because it is sitting inside the moment the data is trying to describe.
The factory does the analysis. The pit wall does the leadership.
Both are necessary. They are not interchangeable.
That is the remote executive problem in one image. Analytical, structured, information-processing work can happen from anywhere. Trust-building, crisis response, culture shaping, and ambiguity navigation require proximity to the conditions.
The Pattern I Keep Seeing in Remote Executive Leadership
Three years in, the pattern in my practice is clear enough to name.
Remote often works for the CFO. The CFO whose primary value is in analytical work, financial modeling, investor relations, capital allocation, and board reporting can operate effectively in a heavily hybrid arrangement, particularly if the company has a strong controller or VP of Finance handling day-to-day on-site.
But even the CFO exception depends on local financial muscle. A remote CFO without a strong on-site controller is not remote. She is blind.
Remote works poorly for the COO. The COO’s value is embedded in the organization’s daily rhythm. She needs to see the operations. She needs to walk the floor. She needs to be present when the process breaks, not thirty minutes after someone calls her about it.
Operations are not just reported. They are sensed.
Remote works poorly for a CEO in transition. The CEO, who has been leading the company for five years and has deep relationships and established trust, can shift to a partially remote arrangement and remain effective; the relational infrastructure is already in place. The new CEO cannot build that infrastructure remotely.
A new CEO is not only learning the organization. The organization is learning whether to trust the CEO. That takes proximity.
Remote fails during any organizational transition. Restructuring. Post-acquisition integration. Cultural transformation. Market pivot.
Transitions are emotional before they are operational.
People need to see their leader during transitions. They need to observe her confidence, her steadiness, her commitment. A leader on a screen during a transition is a talking head. A leader in the building is a signal.
One more distinction worth naming: a commuting executive is not hybrid. A commuting executive can attend meetings. She cannot keep up with the operating rhythm.
The Location Diagnostic
When I am placing a CEO or C-suite executive, the location question has become one of the most important, and most politically sensitive, elements of the mandate.
Six questions.
What is the organizational condition? Crisis, transition, or cultural change requires physical presence. Full stop. No “I’ll be there two days a week.” Steady state with an established team can accommodate hybrid or remote arrangements, if the executive has an established relational foundation to maintain.
What information does the role depend on? Structured information travels. Weak signals, emotional temperature, informal influence, and operational sensing do not. If the role depends on the second category, presence is not optional.
What trust already exists? Remote work preserves existing relational capital better than it creates new relational capital. That single distinction resolves most location debates before they start.
What does the board say versus what does the board mean? Many boards tell me the role can be remote because they do not want to limit the candidate pool. The honest answer is usually different: they want someone present but fear that requiring it will cost them the candidate they want. The misalignment produces failed placements: the executive who accepts “hybrid,” works remotely three days a week, and discovers six months later the board’s real expectation was four days in the office.
What does the culture tolerate? In predominantly in-office organizations, a remote CEO creates resentment; leadership has exempted itself from the standards it sets for everyone else. In distributed organizations, a CEO who insists on a centralized office sends the wrong signal. Calibrate to the culture, not the CEO’s preferences.
Where is the executive in her tenure? New to the organization — first 12 to 18 months — needs a physical presence to build relationships, learn the culture, and establish trust. Three years in with deep relationships across the organization can operate with more flexibility. Tenure determines the foundation. The foundation determines how much distance the relationship can sustain.
The location model should be defined before the search begins, not negotiated after the preferred candidate appears.
The Honest Conversation about Remote Executive Leadership
The best placement conversations about location are the ones where everyone is honest.
The board is honest about what it actually needs. The candidate is honest about what she actually wants. And I am honest about what I have observed: remote leadership works in steady state and breaks in the moments that define careers, cultures, and organizations.
When a candidate asks about remote work, I ask a question that reveals more than they expect: “How do you build trust with a team you have never met in person?”
Candidates who answer by describing their video discipline, Slack responsiveness, and calendar availability are describing management. Candidates who pause, who recognize the question is harder than it sounds, who acknowledge there is a dimension of leadership that requires physical presence and they have not solved the problem of replicating it remotely- those are the candidates who understand the role.
The best answer I have heard came from a COO candidate: “I do not know how to build trust remotely. I know how to maintain it remotely. But building it requires me to be in the room, and I will not pretend otherwise.”
She got the job. She relocated. The company is performing.
That was not anti-remote. It was pro-reality.
The question is not where the executive wants to work. The question is where the role requires leadership to happen.
Charlie Solórzano is a Managing Partner at Alder Koten, a boutique executive search firm specializing in C-suite and board placements across the U.S. and Mexico markets. He advises founders, investors, and boards on leadership transitions using The Race Conditions Model™, a proprietary diagnostic framework built on the thesis that leadership success is determined by conditions, not credentials.
Defining the Location Model for Your Next Executive Hire?
Location is not a perk to negotiate. It is a condition to diagnose — and the wrong call before the search begins produces the placement failure eighteen months later. Let’s diagnose it before the mandate is written.
Schedule a Confidential ConsultationFrequently Asked Questions
When does remote executive leadership actually work?
Remote works when the role depends primarily on structured information and existing relational trust. Analytical work, structured communication, project management, and maintaining established relationships all travel well through digital channels — sometimes better than in person, because the medium enforces discipline. The mistake is assuming that because those elements work remotely, the entire executive role works remotely. Remote works in steady state. It breaks in the moments that define careers and organizations.
What conditions require the executive to be physically present?
Three conditions consistently cross what I call the presence threshold. Crisis — because official updates are always late and the leader needs to receive raw information rather than curated summaries. Cultural transition — because absence is interpreted, and the leader’s physical presence communicates commitment that video cannot. And unstructured conversation — the hallway exchanges, doorway comments, and unplanned encounters where a significant share of organizational knowledge actually moves. Remote leaders receive curated information. Present leaders receive raw information.
Why does remote work poorly for a COO?
Because operations are not just reported — they are sensed. The COO’s value is embedded in the organization’s daily rhythm: seeing the process break, walking the floor, reading the tension between quality and delivery before it surfaces in a report. A COO who receives operations through summaries and dashboards is operating on filtered information, and in a discipline where speed of response often determines outcome, the filter costs too much. Remote COOs I’ve placed have a significantly higher failure rate than on-site COOs — not because they are less capable, but because the role structurally requires presence.
Can a new CEO lead remotely?
Rarely. The first twelve to eighteen months of a new CEO’s tenure are fundamentally a trust-building exercise. Remote work preserves existing relational capital better than it creates new relational capital — and a new CEO has none yet to preserve. The organization is not only learning what the CEO decides; it is learning whether to trust the CEO. That process depends on physical presence. Once the relational infrastructure is built, hybrid or remote arrangements can work. Before it is built, they usually don’t.
How should companies define the location model before an executive search?
Six questions before the mandate is written: What is the organizational condition — steady state or transition? What information does the role depend on — structured or informal? What trust already exists between the executive and the organization? What does the board say versus what does the board actually expect? What does the culture tolerate in terms of executive absence? And where is the executive in her tenure? The location model should be defined before the search begins, not negotiated after the preferred candidate appears — because that is where misalignment produces placement failure eighteen months later.
Is a commuting executive the same as a hybrid executive?
No — and confusing the two is one of the most expensive location mistakes companies make. A commuting executive flies in for scheduled blocks, attends meetings, and flies out. A hybrid executive integrates on-site presence into the organization’s daily rhythm. The distinction matters because a commuting executive can attend meetings. She cannot absorb the operating rhythm. She cannot be in the hallway when the informal information is exchanged. She cannot be present when a crisis produces signals nobody knows how to summarize yet. If the role requires operating rhythm — most COO and transitional CEO roles do — commuting will not close the gap.
Charlie Solórzano is a Managing Partner at Alder Koten, a boutique executive search firm specializing in C-suite and board placements across the U.S. and Mexico markets. He advises founders, investors, and boards on leadership transitions using The Race Conditions Model™, a proprietary diagnostic framework built on the thesis that leadership success is determined by conditions, not credentials.
